| Job Description
Digital Creative is seeking a Digital Marketer with advanced ...Job Description
Digital Creative is seeking a Digital Marketer with advanced experience running integrated website marketing campaigns using Google Adwords and Facebook Ads.
The successful applicant will have a good understanding of running campaigns, testing and optimization methods, SEO, e-mail marketing, drip campaigns, A/B testing and analytical data.
He/she will also have the knowledge of how to optimize campaign landing pages to improve conversions pages based on test results with the support of the agency's designers and developers.
Digital Creative is a leading independent website agency in Shanghai. The company designs, develops and executes digital campaigns that deliver results, crafting user-focused websites and applications that build engagement and increase conversions.
Some of Digital Creative's clients include VICE, LPK, Epson, English First, Lenovo, Cath Kidston, TEDx, IMG and HuaZhu.
Responsibilities
Manage paid advertising initiatives, including Adwords and Facebook to acquire new customers from these channels
Test campaigns using data to evaluate and optimize paid acquisition channels
Optimize landing pages based on testing results
Research and explore new paid customer acquisition channel opportunities
Develop target lists of potential new clients
Execute e-mail sales marketing campaigns
Conceptualize new campaigns
Produce copywriting for social media content and campaigns
Requirements
2+ years digital marketing experience
Knowledge of website, e-mail marketing best practices
Analytical experience in campaign effectiveness, reporting, and driving business insights
Proven Adwords / Facebook campaign experience and expertise
Prior agency experience preferred
Perks of the job
Hardware/software/office supplies on request
Get involved in the agency's startups
Unlimited Nespresso
Open fridge/kitchen (free beer/wine/drinks/snacks/fruit)
Monthly Amazon credit to add books to the team library
Fun monthly team events
Annual bonus/trip/holiday
Work in a "green" office with clean air
