| Job Description
A leading global healthcare communications agency requires a ...Job Description
A leading global healthcare communications agency requires a creative and passionate Senior Copywriter based in Shanghai.
As part of a renowned communications group, this leading agency is dedicated to the healthcare market in China. They provide the highest level strategic thinking and integrated one-stop shop services in market research, strategic planning & consultancy, marketing communications and advertising.
Responsibilities
Develop creative ideas for brand campaigns and tactical programs
Work with the clients, internal creative, account and medical teams to develop innovative, compelling, and engaging creative ideas
Understand client needs to translate those into innovative, compelling, and market-moving creative deliverables
Interact with creative team members (creative director, art directors, etc.) to provide ideas and feedback on developing creative
Attend, and occasionally present, creative work at client meetings
When appropriate, discuss, advise, and explain to the client creative recommendations
Work closely with Account Executives to schedule and monitor all projects
Manage own workload, and assist team members to optimize efficiency and spread the workload
Requirements
A minimum of a Bachelor Degree is required, and a Masters degree is preferred
At least 3 years design experience in an agency setting is required
Experience with copywriting in a digital/interactive (iPad, App, website) environment and design a plus
Experience in medical/healthcare environment a must
Proficiency in Mandarin is a requirement; some English written and verbal proficiency a plus
