| Job Description
LELO is seeking a goal-oriented and passionate Media Buyer to...Job Description
LELO is seeking a goal-oriented and passionate Media Buyer to join its award-winning global in-house team, willing to learn and implement the latest innovative strategies with online and print media partners based in US, Europe and Australia, to boost revenue and sell-out as a result of creative and organized strategies.
Excellent opportunity to progress and grow in global organization that has averaged 100% annual growth for the past 4 years, with 10 offices worldwide and two new state-of-the-art facilities opened in EU and US.
This position reports directly to the Global PR Manager and Marketing Operations Manager. Regular communication with all levels of top management across the global organization and agencies, including US, Europe, Australia when required. Develop working relationship with all relevant functions and online partners.
Responsibilities
Working with the marketing team and external agencies to realize business objectives and advertising strategy
Liaising with the in-house creative team to develop media strategies and campaigns
Making decisions on the best form of media for specific campaigns
Undertaking research and analyzing data using specialist industry resources
Identifying target audiences and analyzing their characteristics, behavior and media habits;
presenting proposals, including cost schedules, to senior management
Recommending the most appropriate types of media to use, as well as the most effective time spans and locations
Working with colleagues, other departments and media buyers either in-house or in a specialist agency
Making and maintaining good contacts with media owners, such as newspapers, magazines and websites
Managing relationships to build respect and trust in your judgement
Proofreading advertisement content before release
Maintaining detailed records
Evaluating the effectiveness of campaigns in order to inform future campaigns
Requirements
Minimum educational level: Business, Marketing, IT or Communications Bachelor’s Degree preferred, or equivalent experience that can be shown
A minimum of two years of media buying experience, in agency preferred
Native to near Native English speaker; any other languages a plus, though company communication conducted in English.
